FIBA, the International Basketball Federation, and Wanda, through its subsidiary Infront Sports & Media, announced on June 16, 2016 a long-term business partnership. For the period of four FIBA Basketball World Cup cycles up to 2033, Wanda will be FIBA’s worldwide exclusive partner for the sale and marketing of the worldwide sponsorship and licensing rights …
Continue reading “China’s Dalian Wanda Group announces long-term business partnership with FIBA”