InterContinental Hotels Gruop (IHG) has signed a deal with ACICO Gulf Real Estate to open first of their voco branded properties in Dubai.


The management agreement is one of the first signatures of Nassima Royal Hotel in the Middle East since July 2018. The hotel will be the first voco property in the Middle East. In the coming years the luxury brand will be enlarged.

IHG launched voco in July 2018 in a bid to gain a foothold in the growing sector, which is currently valued at $40 billion, and predicted to grow by a further $20 billion by 2025.

Ghassan Alkhaled, CEO and Vice Chairman of ACICO Group, said, “We are proud to partner with IHG to open the first voco in the Middle East. Powered by the strength and scale of the IHG system and charm of the newly launched brand, we are confident that voco Dubai will be a great success and a preferred choice for business and leisure travellers looking for an upscale experience.”

The Nassima Royal Hotel is located on Dubai’s iconic Sheikh Zayed Road, close to the city’s premier entertainment and business districts, and will become the voco Dubai in the first quarter of 2019.

The property will appeal to both business and leisure travelers and boasts 471 guest rooms and suites as well as ample conference and meeting facilities and a dedicated wellness centre and spa.

Source: Top Hotels News

Fulya Altunyay/ [email protected]